Children are our Future

I am lucky enough to help Naturally Nova Scotia begin their new marketing campaign: “Make the Real Organic Choice”, which we hope will help educate consumers on the truth behind product certification claims. Educating adults has never been an easy task because, well, we are set in our ways and VERY busy. This brings me to my story…

Children are our future: Since I am a new mother to three stepchildren (ages 13, 15 and 17) I am constantly amazed at how much things have changed since I was their age...
...Rather than walk across the street to ask their friend to play they text them.
...Rather than have a phone conversation they Skype so they can have a video chat.
...Rather than play a game of tennis or ping pong they play wii.

Yet when they get a sore throat or cough rather than drink a sugary cough syrup their favorite remedy is our Echinacea spray.
And, when I see them decide on what snack they should have by reading a nutritional panel and commenting that they just ate too much sugar and salt during the day and opt for an apple, I know things will be o.k.


I guess there is hope.

Becky McLean
Sales & Marketing Manager
Naturally Nova Scotia Health Products